Creating a winning Linkedin Profile
If you're looking to get your foot in the door, or if you're just trying to make sure that you're maximizing your online presence and getting noticed, it's important to have a solid LinkedIn profile. Here are some tips on how to get started:
1. Make sure your profile includes your photo and summary. You want people to be able to see right away that you're the person they're looking for, so make sure that your profile photo looks professional—and doesn't include any inappropriate images (no duck face!). Your summary should be brief but detailed; it should give the reader an idea of what you do, how long you've been doing it, and why they should care about hiring you.
2. Include relevant skills and experience under "Experience" section. This is where people will go first when searching for candidates based on their skill set or experience level—so make sure this section is filled out completely! It's also good practice to include keywords related to these skills so that when someone does search by keyword (like "C++"), they'll find your listing first rather than someone else's who did not include those terms in their description of themselves.
3. Add links from other sites under "Additional Information
4. Creating a winning Linkedin Profile
5. Write an attention-grabbing profile summary: This is where most people fail when creating their Linkedin Profile. They write something bland and boring that doesn't draw anyone in or show them what they can do for the company/client they're looking for work with. Make sure your summary has a hook at the beginning (e.g., "I am a marketing professional who has worked with over 100 companies ranging from [company name] to [company name]") so that people will keep reading!
6. Use your keywords wisely: The first thing you need to do when creating your Linkedin Profile is determine what keywords will help get people interested in hiring you. These are usually things like "marketing," "advertising," and "business development." When writing your profile, look for opportunities to weave these words into the text without sounding too much like an advertisement or resume.
